Sponsor Packages

ONA, with support from our partners, is offering hundreds of scholarships to ONA21. The following four opportunities are available and applications will open in the spring.

• • • • Diversity and inclusion
      • Financial hardship
      • Local news
      • Students and new professionals

Sponsor branding would be included on each application page; access to reach out to applicants is included in this package. Partners can also select to sponsor more scholarships, with benefits adjusted accordingly.

Benefits also include:

• • • • 3 ONA21 conference passes, each including one-year ONA membership
      • Bronze level listing on ONA’s Midway Center (alphabetical order, after Silver), with ability to make connections with attendees/schedule appointments/host video meetings
      • Rotating digital ad, ONA21 blog network
      • Name listed on ONA21 digital sponsor signage
      • Name listed in conference email newsletters (opt-in audience 13,000+, with an average 48% open rate during ONA20)
      • ONA Industry Directory Listing (1 year past current expiration date)

Midway sponsorship gives organizations the opportunity to share demos with the ONA community. Learn more about Midway Programming and Demos here. ONA will actively work with Sponsor to ensure a quality experience for Sponsor, speakers and attendees.

Additionally, being a part of the Midway includes a dedicated Sponsor page in the ONA Midway Center, with the ability to make connections with attendees, schedule virtual appointments, and host video meetings seamlessly.

ONA21 Midway Sponsorship — $3,000 (1 available)

• • • • • • • 3 ONA21 conference passes, each including a one-year ONA membership

ONA21 Midway Sponsorship, Nonprofit Rate — $1,500 (1 available)

This sponsorship is designed to support verified nonprofit and NGO organizations.

• • • • • • • • 2 ONA21 conference passes, each including a one-year ONA membership

Benefits for both levels also include:

• • • • • • • • • Bronze level listing on ONA’s Midway Center (alphabetical order, after Silver), with ability to make connections with attendees/schedule appointments/host video meetings
                • Rotating digital ad, ONA21 blog network
                • Name listed on ONA21 digital sponsor signage
                • Name listed in conference email newsletters (opt-in audience 13,000+, with an average 48% open rate during ONA20)
                • ONA Industry Directory Listing (1 year past current expiration date)

ONA will host a virtual Career Day on June 21, 12–3 p.m. EDT (16:00–19:00 UTC), the day before ONA21 begins. This event will feature opportunities both for career conversations in group settings and more personal one-on-one overviews, in addition to a limited number of programming sessions around career development.

All job seekers will be welcomed to join this event at no cost. Recruiters and Career Day sponsors will have access to the ONA21 Career Day resume database to reach out to eligible job and fellowship seekers in advance and set up interview and conversations, opportunities to post on ONA’s Career Center and will be included in all Career Day promotion leading up to the event

For information about combining your group’s participation with ONA Career Day and other ONA21 sponsorship opportunities, please contact Jessica Strelitz.

Your experience working with people seeking new opportunities — new jobs, upward mobility, academic growth, experiential learning, and more — gives you a unique insight that could benefit others in transition. We invite you to share your knowledge at the ONA21 Career Day. Email Hanaa Rifaey  by June 1 to discuss your big idea.

Benefits include:

• • • 1 ONA Career Center listing (with ability to add additional listings at the discounted conference rate of $150 each).
    • Logo/Name included in ONA21 Career Day promotion, including but not limited to ONA Career Center, ONA21 newsletters (opt-in audience 13,000+, with an average 48% open rate during ONA20) and emails targeting early career and job seekers
    • Bronze level listing on ONA’s Midway Center (alphabetical order, after Silver), with ability to make connections with attendees/schedule appointments/host video meetings
    • Opportunity to pitch ONA21 Career Day programming (details forthcoming)
    • 2 ONA21 conference passes, each including a one-year ONA membership, allowing access to the full virtual conference taking place June 22-25
    • Eligibility to apply for Midway Programming.
    • Rotating digital ad, ONA21 blog network
    • Name listed on ONA21 digital sponsor signage
    • Name listed in conference email newsletters (opt-in audience 13,000+, with an average 48% open rate during ONA20)
    • ONA Industry Directory Listing (1 year past current expiration date)

Benefits include:

• • • • 1 ONA Career Center listing (with ability to add additional listings at the discounted conference rate of $150 each).
      • Logo/Name included in ONA21 Career Day promotion, including but not limited to ONA Career Center, ONA21 newsletters (opt-in audience 13,000+, with an average 48% open rate during ONA20) and emails targeting early career and job seekers
      • Bronze level listing on ONA’s Midway Center (alphabetical order, after Silver), with ability to make connections with attendees/schedule appointments/host video meetings
      • Opportunity to pitch ONA21 Career Day programming (details forthcoming)
      • Rotating digital ad, ONA21 blog network
      • Name listed on ONA21 digital sponsor signage
      • ONA Industry Directory Listing (1 year past current expiration date)

Discounted rate for one 30-day ONA Career Center listing, to be used within one year. Sponsors may choose to add multiple listings to their package at the reduced $150 rate. (Outside of ONA21, the rate-per-listing is $200 for members and $300 for nonmembers.)
Add-on options are available only alongside any ONA21 sponsor package.There are no additional benefits associated with these options.

This newsletter is emailed only to conference registrants each day of the conference. The ONA20 daily newsletter saw open rates of 50%/avg. Two ads available per issue.

Dedicated ad space in our weekly newsletter (circ. 20,000+ opt-in readers) — examples here. Open rate of 20%+ year round. Only one ad per issue for full share of voice. Discounts for start-ups, educators and multi-issue runs. Available year-round.

Leaderboard Ad on ONA’s Interactive Build Your Own Ethics Code Portal: With a digital ad, you will have the exclusive sponsor message on one of ONA’s most popular tools. One ad per site.

Support this key program, which brings together select students to produce content for the ONA21 website under the personal guidance of professional mentors. Includes branding as part of the official announcement, news, selection process and all-digital presence, as well as the opportunity to directly connect with the selected participants. This is a six-month long sponsorship and program, allowing the sponsor to receive promotion throughout 2021.

Address this group of conference-goers during this virtual 45-minute networking event. Each event begins with a short presentation or overview from the sponsor/host, followed by time for attendees to meet. ONA will work with Sponsor to host the event on ONA’s event platform for a seamless attendee experience. ONA would promote the reception as an official event across our channels with your branding.

Host this 45-minute targeted video networking reception for the 2021 Women’s Leadership Accelerator cohort, speakers, funders and attendees from past WLA programs as well as other women in news leadership at ONA21. The video networking platform will allow the Sponsor to address attendees and the attendees to connect with one another one-on-one or in small groups via video or text chat. Sponsor will be included in year-round WLA promotion, as well as branding on the invitation and listing on the official ONA21 schedule.

Dedicated advertising content spots on the main welcome conference page for ONA21 (our highest visibility page), the ONA21 lobby and schedule page.

This sponsorship, available by application only, is designed to support new or emerging companies and tools. Companies must be two years old or newer to qualify.

Dedicated ad space between June 15 – July 15, 2021 on the ONA Career Center, and 5 job listings to be used anytime within a year.

The only way to get your message onto ONA’s official social feeds during ONA21. For ONA21, sponsor provides a series of 5 Tweets for the ONA21 account, 1 ONA21 Facebook post and 1 Instagram post that will run during the period of June 16 – 28.

Last year there were more than 500,000 impressions on ONA social platforms during the month of the conference. Deadline for content: June 2.

A dedicated time to connect and get valuable feedback about the products or services you are developing. This time would be scheduled during one of our Midway breaks, June 22-25.

Sponsor will conduct a 60-80-minute sponsored virtual training/workshop. Multiple options are available for producing this session, accommodating different levels of interactivity. ONA will actively work with Sponsor to ensure a quality experience for Sponsor, speakers and attendees. ONA will work with Sponsor to host the event on ONA’s event platform for a seamless attendee experience. ONA would promote the session as an official event across our channels with your branding.

Sponsor will conduct a 45-minute sponsored session, held live or pre-recorded. ONA will actively work with Sponsor to ensure a quality experience for Sponsor, speakers and attendees. ONA will work with Sponsor to host the event on ONA’s event platform for a seamless attendee experience. ONA would promote the session as an official event across our channels with your branding.

Sponsor will be responsible for producing content with high value to the ONA audience, which includes members, attendees, potential attendees and other interested parties in the digital journalism community. These posts will be displayed on the ONA21 website and shared via ONA social media platforms

Reach 13,000+ opt-in readers in the digital media space around the world in the months leading up to the annual event. Because of the dedicated audience, this newsletter sees a higher engagement rate on average. One ad per issue, with discounts for multi-issue runs.